Top Five Online Marketing Trends for 2010

Blaine Mathieu, CMO of Lyris, provides his point of view regarding the top five online marketing trends for 2010. Email marketing is the anchor, this is without question. But there are significant opportunities for marketers to further integrate search, social and mobile media and channels as well. Lyris refers to the integration of email, social and mobile as “tri-messaging.”

The top five online marketing trends for 2010 are:

1. Email as the anchor
2. Beyond Web analytics to online marketing analytics
3. Blend email with social
4. The year of mobile
5. Integrated, online marketing — tools not the issue

For more info about tri-messaging, download this free (no form) report now:

http://www.lyris.com/media/pdf/perspectives/Lyris_Perspectives_10Q1.pdf

For more information or to connect with Lyris, visit: http://www.twitter.com/lyris

Duration : 0:4:9

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