I want to increase my knowledge in marketing. What are some good sources that explains newest trends and provide examples? Is there a site or a book that analyses marketing campaigns or strategies?
Spesifically I am looking for marketing info applicable to B2B (factory-dealer) environment.
I already know about basic principles and not interested in textbooks or reference books that talks about Marketing Mix, PEST, SMART etc. I am looking for examples, analysis and practical information. Samples of ground breaking marketing approaches. I do not want to read another book about coupons, mailings, prospecting etc.
You are looking for information on marketing trends applicable to B2B …. there is this site called b2b marketing trends – seems that they have been made exactly for you.
http://www.b2bmarketingtrends.com/
this webstie helps. You get to view free tutorial video on internet marketing. no payment.
References :
http://eanmoneyinternet.googlepages.com
there are maney site from which one is
http://freewebs.com/ashweria/ads.html
References :
My daily source of information on marketing is free. It’s Advertising Age online daily email newsletter. I receive about six stories from the editors of Ad Age every business day.
Some of the stories relate to specific ad agencies or marketing giants. However, half the stories are about marketing and advertising in general. You can drill down from the headlines to read any story in full. Excellent, free resource.
References :
http://adage.com/
Check out ( http://www.salesandmarketinghelp.com )
They have great information to help with marketing.
They cover everything.
References :
You are looking for information on marketing trends applicable to B2B …. there is this site called b2b marketing trends – seems that they have been made exactly for you.
http://www.b2bmarketingtrends.com/
References :
check out "Tipping Point" by Malcolm Gladwell , it will be one of the most amazing/eye opening reads you will probably ever have
References :
http://www.textbook411.com -good resource for finding all types of books (not just textbooks)